Manchester United fans can now rejoice as the club has officially unveiled their new Adidas home kit for the upcoming 2023/24 season. The red shirt, white shorts and black socks, which pays homage to Manchester and Salford, features a zig-zag pattern across the front, shoulders, and down the sleeves, giving it a modern look.
The shirt is made up of the same colour as the city’s iconic red rose and features a black collar with a dash of both red and white, making it look slick and modern. The Adidas logo appears in white, while the club crest rests on the red that makes up almost all of the shirt, unlike last season where it was inserted inside a shield on a red background. The new home shirt also features the TeamViewer sponsor emblazoned across the front of the shirt.
The new design is a departure from last season’s retro feel, with the shield surrounding the club badge on their 2022/23 strips resembling the kit worn during the treble-winning 1998/99 campaign. The new logo made its debut on some kits during last year’s World Cup in Qatar and, unlike in previous years, the word ‘adidas’ has not been printed across the front of the shirt directly underneath the logo.
The new home shirt will be worn for the first time against Leeds in a pre-season friendly. Meanwhile, the sleeve sponsor on the home shirt remains the same, after United entered into a multi-year partnership with DXC Technology last summer. It will appear on the sleeve of all of the club’s kits this season, including their away shirt and third shirt, both of which are yet to be released.
United’s stars like Raphael Varane, Casemiro, Marcus Rashford, and Jadon Sancho modeled the new home kit, which is expected to be a favorite among fans. The new design is not only stylish but also pays homage to the club’s roots, making it a must-have for any true Manchester United fan.
